Local Focus Group GATHERS To Assemble a bar kit

Five participants were gathered around a DIY Bar Kit straight from the factory and asked to assemble the kit with minimum supervision. The study aimed to verify the time required to finish the build while observing the group’s assessment of the “kit’. Christopher Price, the artist, was particularly interested in the ease of assembly with all the various individual parts, sizing within stated tolerances, and the engagement of each group member as related to the emerging constructive collaboration or lack thereof. 

Observing the increasing comradery developing as their confidence rose with each incremental step completed was exciting. Key takeaways include how effortlessly the individual pieces fit together, cumulating with a unanimous consensus of not only how well each step of the assembly effortlessly came together but also how the group dynamics changed from five independent personalities into a cohesive group with a single voice praising the product and the unique concept its founder is introducing at the furniture industries most important gathering during the Spring Market 2024 in High Point.